Marketing Gets Simpler When You Know What Matters.
Coach Growth Lab Shows You Exactly That.
Get clear on what works now and choose your one weekly focus so you stop wasting your efforts.
You’re great at coaching.
That’s never been the problem.
It's your marketing.
(It's always marketing, lol)
And I know you're putting effort in.
So this isn't an effort issue or even a strategy issue.
It's a decision issue.
You don't know where to put your attention and energy anymore.
There’s so much junk out there that it’s easy to spread yourself thin and chase things that don’t actually move your business forward.
And I want you to know what to pay attention to and what you can safely ignore.
But most coaches are still out guessing. Posting. Hoping.
CGL is where women 50+ get the real truth about what works now, so you can stop guessing, stop wasting your efforts, and start choosing the things that actually matter.
Just one clear focus each month:
What’s working now
A tool to help you do it
An AI shortcut to get it done faster
So you can stop circling and start seeing steady progress calmly, clearly, and without burning yourself out trying to do everything.
Because growing your coaching business now?
It takes more than good intentions.
It takes structure, direction, and focus.
I know exactly how that
“I don’t know what to focus on” feeling shows up.
You’re not new to this.
You’ve got ideas, insight, and a business that matters to you.
But between everything you could do… and everything you’ve already tried…
It gets hard to trust what will actually move your business forward.
You start with energy.
Then second-guess yourself.
Then pause.
Then try to start again.
And it's not because you’re unmotivated, but because there’s no clear way to tell which actions matter and which ones are just busy work.
I know that space.
I lived in it longer than I want to admit.
Here’s what finally shifted things:
Yes, you’re good at being a coach.
Now you need a simple way to grow a business.
Consistency is great.
Consistently doing the wrong things isn't.
Progress doesn't have to be fast.
It just has to be steady.
And look...
I'm not going to say that you need more content. You might and you might not.
What you do need is a way to know your focus is right without scattering your efforts or getting pulled in ten different directions.
Because consistency isn’t about discipline.
It’s about having clarity that makes action simple, even on low-energy days.(Hallelujah!)
And all those “marketing playbooks” out there?
Most were built for teams, budgets, and businesses that look nothing like yours.
You’re a solo coach.
You need to be paying attention to what actually works for solo coaches not strategies built for companies with staff.
What you really need is a space to see what’s working right now, adapt it to your business, and take one aligned action at a time… without wasting your efforts or losing momentum.
That’s what we’re doing inside Coach Growth Lab.
Introducing...
Get the current truth about what works in marketing a coaching business, so you can stop guessing, stop wasting energy, and start choosing the right things.
Here’s what you get inside Coach Growth Lab each month:
Pillar 1: Monthly Clarity
Your “What’s Working Now” Guidance
LIVE WHAT'S WORKING NOW CALL (1x/month)
Your anchor call, so you stop guessing what to focus on.
Based on the proven LEVEL UP framework
I’ll show you what I’m watching, testing, and validating, so you don’t have to keep sifting through outdated advice.
Each call ends with you choosing your ONE monthly focus - the action that will actually move your business forward.
Time: 60 minutes
Value: $500/month
MONTHLY MOMENTUM TOOL
A simple tool that supports that monthly focus. So you can execute faster.
Examples:
30-Day Email Prompt Bank
Client Follow-Up Tracker
Client Persona Mapping Tool
Value: $100/month
QUICK AI WALKTHROUGH
A 5–10 minute Loom showing how I’d use AI to complete this month’s action more easily, including a smart, copy/paste prompt.
Watch anytime
Includes 1 smart, copy/paste prompt
No overwhelm, just shortcuts that work
Value: $200/month
FIX IT LAB
Pillar 2 - Weekly Consistency
Stay in motion with simple, steady action
WEEKLY DECISION SUPPORT
A short check-in prompt that helps you choose your next small step for the week — so you keep moving without overthinking.
WEEKLY PROGRESS THREAD (Inside Heartbeat)
Share your progress (optional) and stay grounded in the plan you set, instead of drifting or starting over.
CALM COMMUNITY SUPPORT
A private space for coaches 50+ who prefer clarity without chaos.
Value $200/month
Pillar 3 - Personalized Fixes
Get targeted help when something isn’t working.
THE FIX IT LAB (1x a month)
Bring one challenge: email, message, offer, system, or decision and get personalized guidance you can apply immediately.
Inside the Fix It Lab, you can:
Submit one issue for review
Get personalized, focused feedback
Walk away with clarity and your next step
Value: $175/month
SELF-PACED MINI-COURSE LIBRARY
Short, practical trainings you access anytime you hit a snag.
Includes:
Marketing Made Doable
Email Confidence Kit
Your Unique Edge
Additional mini-courses or kits
Value: $500/month
In total, you’re getting over $1,600/month in tools, training, and structure for just $122/month.
And more importantly? You’re getting consistency you can actually stick with.
JOIN BEFORE THIS PROMOTION ENDS AND I'll GIVE YOU:
Bonus: Rapid Redirects
My secret stash of protocols for the fastest energy shifts and state-of-mind redirects.
Business gets heavy. You know those moments when you’re about to spiral into imposter syndrome, freeze on what to do next, or decide “I’ll just try again tomorrow”?
That’s when you need a Rapid Redirect.
Each Redirect is a quick, easy-to-do protocol built to flip your state of mind in under 15 minutes:
A guided reset meditation to calm your mind and shift your energy.
A quick exercise to make it stick.
A tiny action to get back your momentum right now.
You’ll get all 10 Redirects, my exact “back-on-track” stash that I use when my own business energy hits a wall. (Cause believe… it does!)
I reserve these for private clients and mastermind members only, but if you join today, as a founding member, you get Rapid Redirects for free!
This is a one-time bonus for founding coaches only. After the deadline, Rapid Redirects won’t be available inside CGL.
(Value of $500). FREE.
Your business doesn’t need more effort.
You simply need clarity on where to focus your energy and what you no longer need to spend time on.
Inside Coach Growth Lab, we’re not piling on more info or tools you won’t use.
We’re building with focus.
One clear growth driver each month.
Weekly support that keeps you moving instead of starting over.
Real-time, practical AI support without the rabbit holes.
And a simple structure that takes the guesswork out of growing your business.
It’s all based on my L.E.V.E.L. U.P. framework, developed after years behind the scenes of multi‑million dollar brands, and refined to work for solo coaches.
When you plug into this system, here’s what starts to shift:
You stop second-guessing what to work on. Each month, there’s a clear focus and you’ll know exactly how to apply it.
You finally use AI in a way that actually helps. Short walkthroughs show you how to simplify content, stay organized, and get things done faster.
You stop starting over and start building steady progress. You’ve got structure, support, and a simple way to take consistent action without pressure or perfection. (Heck, flawed is my middle name, lol.)
All for just $122/month
Cancel anytime.
I'm Michelle Sera, creator of Coach Growth Lab.
Michelle Sera
Coaching Business Growth Specialist
Senior Copywriter & Digital Marketing Lead
Certified Happiness Coach
Certified Manifesting Skills Facilitator
Mind Management Life Skills Certification
AI Conversation Designer & Systems Strategist
I’ve led launches that brought in over $1.4M in a year, built messaging for well-known coaches, and helped multi-million-dollar brands grow behind the scenes, but what matters more is what that means for you.
I know what it feels like to build a business with limited time, no team, and pressure to figure everything out alone.
That’s why I created Coach Growth Lab: a central place where you always know what’s working in the coaching world and how to apply it without burning yourself out.
This works because you’re not guessing anymore.
You’re following a system built specifically for solo coaches, one that removes noise, keeps you focused, and gives you real-world marketing direction you can actually use.
This is why I'm uniquely qualified to help you grow your coaching business, no matter what the challenge.
Frequently Asked
Questions
1. What if I don’t have much time each week?
Then you’re in the right place.
Coach Growth Lab was built for solo coaches with real-life schedules - jobs, caregiving, energy dips, everything.
Everything inside works in the small spaces of your week.
You get one live call a month (with replay), plus simple tools you can use anytime.
You choose what fits. No falling behind here.
2. Is this just another group program where I’ll feel behind or invisible?
Not even close.
CGL is explained in plain language, with real examples.
The AI Labs are quick screen-shared walkthroughs showing exactly how to use the month’s tool, no techy jargon, just simple and to-the-point.
If you’ve ever sent an email, posted online, or opened Google Docs…you’re already qualified.
3. What if I already have a coach or program?
Great. CGL isn’t here to replace deeper coaching or long programs.
It gives you a monthly structure that keeps you doing the work, without the constant scramble or the “what do I even focus on?” loop.
You’ll make steady progress on your terms.
4. Can I cancel my membership if it's not for me?
Yes — you can cancel any time, no questions asked.
I believe in keeping things simple.
5. What if I'm ready for deeper help?
CGL is your foundation.
It gets you consistent, clear, and moving.
When you’re ready for more hands-on support, you can ask about the Coach Growth Sprint, my 90-day accelerator for coaches who want to grow faster with structured weekly support. Or my small group mastermind, Happy & Successful might be just right for you.
You don’t need more marketing, just the right marketing.
What you need is to know what's current, working, and effective. A routine. A way to keep going when life is full and business feels like a lot.
That’s what Coach Growth Lab gives you. A centering point.
A calm, clear monthly space to build your business like the kind of owner you actually are - thoughtful, experienced, capable, not the coach who’s tired of wasting time on things that don’t move the needle.
Look, I know you’re not lacking effort.
If you could just stop wasting time on what’s not going to grow your business, that would be wonderful, right?!
I talk with so many coaches who are...
Women shifting into coaching after a lifetime of impact in other roles.
The thoughtful ones who’ve helped everyone else and are finally building something of their own.
Building solo and wanting smart systems (and maybe a little AI) rather than managing a team.
We’re not doing hustle here. We’re doing what works.
One step at a time.
Much love.
Michelle Sera
Disclaimer:
Content and offerings from ElevatedMind® and Michelle Sera are for educational and informational purposes only and do not replace professional medical, legal, financial, or psychological advice. You are responsible for your own decisions, actions, and results.
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